Company: Kelloggs
Years: 1980-?
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| Image by Bolio88 on Flickr |
Since starting this blog, I am finding out that there are literally thousands of products that I have never even heard of before, many of them even having been available in my lifetime.
The latest product in the "how did I miss this?" category I stumbled upon by accident while sorting through my collection of vintage VHS tapes of old TV shows with original commercials. During an airing of "She's a Good Skate, Charlie Brown" from February 1981, I found a commercial for a cereal called "Raisins Rice & Rye". I made a bewildered face to myself, then hopped onto the computer to find, well, not much.
But I did find the commercial on Youtube:
The only other info I could find was from the great folks over at Mr. Breakfast.
This is taken from a magazine ad for the cereal:
People of Raisin Persuasion! Introducing Kellogg's Raisin Rice & Rye
People of raisin persuasion, we've got a whole new raisin cereal for you. Kellogg's Raisin Rice & Rye cereal.
First, we blended the delicious taste of crunchy rice together with the satisfying taste of hearty rye into one incredibly flavorful flake.
Then we added raisins! Raisins, raisins, raisins.
People of raisin persuasion, awake and reach for your spoons.
Make Kellogg's Raisin Rice & Rye a part of your nutritious breakfast.
What a combination!
For people of raisin persuasion.
And that, my friends, sounds racist to me.
So is that why it is simply a footnote in the long history of Kelloggs cereal? Or is it that you throw up in your mouth a little bit when I say "delicious Rye cereal"?
Or maybe it's both.
Either way, it wasn't around very long, so I will proudly add this to the cereal aisle here at Gone But Not Forgotten Groceries.
