Wednesday, May 16, 2012

From the Misc. Products Aisle: Vote Toothpaste

Product: Vote Toothpaste
Company: Bristol Myers
Years: 1966 - 70's (?)

Hey everyone.

This is kind of awkward for me to even be bringing up, but it's just that....how do I put this nicely.....all these Gone But Not Forgotten Groceries you've been eating have done a number on your breath.

I mean, you've been eating Bakewiches, you've been eating Libbyland Dinners.......and every time you breathe on me a little part of me dies. Mostly my nose part.

So I went and got you something.




Yep. I got you a tube of Vote Toothpaste. This isn't some weak kids toothpaste either....it's the adult toothpaste that comes in the new plastic tube. Yes, you heard me correctly. Those old Metal tubes are a thing of the past with Vote. This is 1968, embrace the future already.

I know what you're thinking: Why "Vote"? Well, because it's your civic duty as an American Citizen.

Aw, I'm just messin' with you.

And I'm dodging the question, because why it's called VOTE is a mystery to me too. We could ask around and see if anyone has the inside scoop. Yeah, I think we should do that.




But for now, I just want you to do one thing. Brush those nasty looking teeth.

It's your civic duty as an American Citizen (and your civic duty as someone sitting so close to me).

2 comments:

  1. I don't know about "inside scoops", but the ad campaign came from the Joe Wolhandler Agency in New York. Joe did contract work for Lever Brothers and Bristol Meyers in the late 1960s. Previously all toothpaste ads had been aimed at either healthy teeth or getting laid; in the early 1960s the first "kids" toothpaste came out, and "Vote" was a response.

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  2. the VOTE Toothpaste left a Licorice taste...
    in real life VOTE ing offen leaves a "sour" taste!
    - Marck Bowles

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